HTML (Hyper Text Mark-up Language) is the programming language upon which almost all web pages are built and is responsible for the formatting in the text and images that appear in a web browser.
Creating Media can produce HTML-only sites, which act as an effective company showcase. These sites are quick to load and require minimal developer intervention, as they do not contain elements such as Flash animation, complex programming, or dynamic code.
HTML Website Strengths:
- Search engine friendly
- Universally compatible
- Aesthetically pleasing
HTML Website Weaknesses:
- Content not current/up-to-date
- Amendments and updates are chargeable
- Client has no control over format
- Higher mid to long-term running costs